Thursday, April 4, 2013

IKEA, CB1 and Restoration Hardware: Website Analysis.

What Makes a Great Web localise?

IKEA.

IKEAs website starts out by offering the visitant 35 different language choices. This was an exciting and unique route to begin the shopping experience. Each language choice has a unique first page, which speaks to the culture of that country. The initial page overly lists two recalled items, which was a show of great guest dish up due to the location at the top of the page and the size of the recall notification. This was impressive as this was not something that would bring in additional revenue but spoke only to customer service.

Visitors touring the site atomic number 18 immediately aware of the simplicity and organization that the site has to offer. Moving from page to page is easy. The colors are great and the prices are readily identifiable. Items are available in a variety of colors and the visitor can intimately click on the preferred color and see the existent item in the elect color. No color swatches here. The visitor can view the actual chair that they have chosen in the color of their choice. Items are completely described qualification it easy for the visitor to feel confident that the item provide meet their unique needs in the areas of size, fabric blends and wash drawing instructions.

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It seems that there are no surprises waiting for the buyer when the item actually arrives.

The web designers followed understood standards for design and used uninfected backgrounds with bright, easy to read type, copyrights are at the bottom of for for each one one page along with the site index and privacy issues statement.

The site could be improved by enlarging the size of the displayed items in each section of the site. The initial view of each item is rattling small and this tends to give the viewer a...

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